Friday, May 21, 2010

Movie Trailer: BABIES



1. The goal of this movie trailer is to get people to go see "Babies" in the movie theater so that they can fund their production costs and make a profit. They also want to demonstrate similarities between human beings by focusing on universal similarities and stages in human development, while at the same highlighting unique cultural differences.

2. The argument is that if you are concerned about human life, about the world, or merely interested in babies, you must see this movie. "The Babies Are Coming" it says. Therefore, you must go see them.

3. The audience is not necessarily the general public. I never saw this preview on television. It is an independent documentary and is only being released in select theaters. The producers are going to rely on word of mouth and selected channels for its publicity. They will want to target people who are culturally sensitive, globally minded, and interested in people. I heard about it from an International Relations major.

4. The trailer uses primarily pathos to get the audience to go and see it. The movie actually doesn't have any narration, it's purely music, as in the trailer. The music was carefully selected for the trailer because it portrays the hope of human life that these babies represent. At point in the song it says "All that he has given to the world is the joy that he will carry to the door." And babies in general generate a number of emotional responses, most always positive. The trailer also uses ethos because at about 47 seconds it shows the "Focus Features" shot, demonstrating that it is endorsed by a major motion movie studio.

5. I think it's an effective trailer. It will leave audiences intrigued. It gives away very little and immediately draws you into the lives of these babies. I definitely want to see it.

STAR:
I think that the trailer was typical to what it was about. It's about babies, so that was what they focused on. A baby was in every shot. It was representative.
It was also sufficient to convince people to go and see it. It didn't give a lot away, but it definitely showed enough to get people hooked. It's good to have intrigue in movie trailers.

Word Count: 379

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